Inkonzo ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ye-rookee ibonelela ngokukhuthaza ngokuzenzekelayo iisayithi kwaye ikuvumela ukuba usebenzise uluhlu olubanzi lwezixhobo zentengiso ze-Intanethi ezifumaneka ngefestile enye. Ingasetyenziswa nangohlahlo-lwabiwo mali oluncinci, ke ngoko ifanelekile kumashishini amancinci naphakathi.
Yiya kwiwebhusayithi yeRookee
Inkampani inamava abanzi kwi-SEO-Ukukhuthaza kwaye isebenza ngeeprojekthi zalo naluphi na uhlobo kunye nesikali, ukubonelela ngolondolozo olubanzi kunye nokubonelela ngezi nkonzo zilandelayo:
- Ukukhuthaza iisayithi ukusuka ekuqaleni kuzo naziphi na iinjini zokukhangela;
- Ukuncwina kwezikhundla zokuqala kukhangelo;
- Ukujolisa kwakhona kwiiparamitha ezichaziweyo (abaphulaphuli, ingingqi, njl.njl);
- Ukubekwa kwekhompyutha;
- Ukulungiswa komxholo wokufezekisa izinto ezibonakalayo;
- Inkonzo esisigxina, ethathela ingqalelo zonke iinguqu ezenziwe kwidrafti;
- Inkonzo yexesha elinye.
Ukukhuthaza ukukhangela (seo)
Enye yeempawu eziphambili zeqonga le-rookee lokonga iiprojekthi ze-seo ngenjongo yokuphuma kwabo kwizikhundla zokuqala zikaGoogle kunye neYandex Resein. Ngoncedo lwenkonzo, unokwenza uphicotho lwendawo, ngaloo ndlela ufumane iimpazamo ezinokubakho kunye nokufumana izindululo zokususa, khetha umxholo we-semantic, nyuse umsindo, unyuse ubunzima, njl.
I-rookee isebenza ngeereferensi ze-X (i-webhusayithi yomgangatho kwi-Yandex) Ukusukela ngo-2000, yenye yezona zinto zibalulekileyo zokukhutshwa kwamaphepha okuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala kwiziphumo zokuqala. Olunye uhlobo lwenkonzo olubalulekileyo kukufumaneka kweendlela ezenziwe ngeendlela zokupasa, eziphuhliswe ngamaziko anamava kunye nemisebenzi ethile ejolise kwisisombululo.
Ukunyusa iwebhusayithi ebanzi
Ukuba umxhasi akakulungelanga ukuzibandakanya ngokuzimeleyo kuqhubele phambili, unokwenziwa ngezandla zeengcali zenkonzo. Ukukhuthaza okubanzi yinkonzo eneziphumo eziqinisekisiweyo, apho wonke umsebenzi wangaphakathi nangaphandle ekunikezelweni kwendawo kunye nokukhuthaza wabelwe iRookee. Yiyo loo nto, ukunyuka kwetrafikhi (ukubakho ukuya kutyala ukhula ngokugcinwa kwesandi kwikamva elibonakalayo), kubandakanya ithagethi, ukukhula kwentengiso, ukwanda kwengeniso.
Xa uqhagamshela inkampani, umthengi ubonelela ngengxelo eneenkcukacha malunga neProjekthi yeProjekthi yayo, ngenxa yokuba kulula ukuba kuqikelele amandla okukhuthaza ixesha elide, uqonde ukuba kutheni le nto iya kufezekiswa . Ke, kwiinyanga nje nje ezine, uRookee unokurhoxisa ukuya kwi-85% yezicelo eziphezulu, ezinokwenzeka ngenxa yetekhnoloji eyahlukileyo yokukhetha i-Aljerlith ye-Algorithms yokukhangela.
Ukuphakanyiswa okuntsonkothileyo kwendawo ephezulu kufezekiswa yinkonzo yale misebenzi ilandelayo:
- Uphicotho lobugcisa kunye nolungelelwaniso;
- Ukuphuculwa kwamaphepha ekujoliswe kuwo kunye nobunzima;
- Uhlalutyo lokunxibelelana nezixhobo zefowuni;
- Ukulungiswa kwee-stippets;
- Ukupapashwa kwezicatshulwa kule ndawo;
- Ukuphuculwa kwezinto zokuziphatha;
- Uhlalutyo lokhuphiswano lwezinto zorhwebo.
Intengiso yeNtengiso yeNtengiso
Yenza iphulo lentengiso eYandex.direct liza kunceda isixhobo senkonzo ye-royokee enjenge-rookee enje ngeNtengiso yeNtengiso. Kuyenzeka ukuqikelela ukusebenza kokusetyenziswa kwayo, emva kwenyanga emva kokwazisa, iipesenti ezingama-20 zezicelo ziqinisekisiwe kwixesha elifutshane.
Xa kugunyaziswe amaxabiso entengiso yentengiso, ngaphezu kweenqobo ezi-30 ezithathelwa ingqalelo, kubandakanya isityholo sokuguqula, ixesha lobuso kunye nenani. Esi sixhobo sisekwe kwibukrelekrele bokuzifundiswa, eyenza ukuba ikwazi ukufikelela kwisiphumo esifunekayo ngokukhawuleza.
Kubalulekile ukuba uqaphele ukuba lula kwaye ube lula, kunye nokhuseleko oluphezulu lokusetyenziswa kwecandelo kumibuzo, iRookee. Ngenxa yoko, amaxabiso aqala kumanyathelo amathathu alula kwaye aqhutywa kwiakhawunti yakho, ngaphandle kwesidingo sokudlulisela uhlahlo-lwabiwo mali lwentengiso, kunye negama lokungena kunye negama eligqithisiweyo kwi-Yandex.direct kwi-Yandex.direct kwi-Yandex.direct.
Intengiso yeNtengiso yeThengiso sisisombululo esinokufikeleleka kwiphulo elisebenzayo. Ngexesha lokusetyenziswa kwayo, okuya kubiza iindleko ezingama-50 kuphela iiruble / usuku, le misebenzi ilandelayo iya kusonjululwa:
- Ukuphuculwa kwabaphulaphuli ekujoliswe kubo;
- Uhlalutyo lwesicelo sokuguqula isiCwangciso;
- Ukwenza amabinzana awoneleyo;
- Ukulandela umkhondo wamaxabiso abafundiswayo;
- Uhlengahlengiso lwexabiso lemihla ngemihla;
- Ukukhetha ixesha elifanelekileyo lokubonisa iintengiso;
- Ukuhanjiswa ngokutsha kohlahlo-lwabiwo mali lwentengiso.
Ukuqulunqwa kwegama
Enye yezona zinto zibalulekileyo zokusebenza kunye nophuhliso lwalo naliphi na ishishini lidume. Ukwenza kunye nokomeleza umfanekiso oqinisekileyo wenkampani, ukwandisa ukuqondwa kwe-Intanethi kuya kunceda inkonzo yenkonzo ye-rookee. Ulwazi oluthembekileyo kunye nengxelo eyakhayo iya kuthunyelwa kwimithombo yeWebhu edumileyo (i-Arketers, ivenkile zentlalo, iinkonzo zekhathuni, iwaranti yobuqu, ngaphandle kweenkundla ezazingena kwikhrayitheriya ephezulu Ukubeka iliso ngokusisigxina kuya kuqhutywa.
Kwicandelo lokwenza imeko, ngaphezulu kweesayithi ezingaphezulu kwe-65 zikhona (kubandakanya i-zoon, i-Yoll, Yandex.Market, iVenkile ye-App, kodwa eli nani alikho linqunyelwe kweli nani. Ukuba omnye okanye elinye iqonga alixhaswanga kuqala yinkonzo, umthengi unokuhlala eyinika ngokuzimeleyo kwaye aqale ukusebenza kwangoko emva kokwenza itshekhi encinci.
Ulawulo lweMephu
Kwishishini, hayi kungekuphela nje kwi-intanethi, kodwa nangecala, icandelo elibalulekileyo legama libonisa iinkonzo zekhathuni. Iqatshelwe kwimvelaphi yabakhuphisana nabo kwaye yenze umfanekiso oqinisekileyo kwiYandex.maps, imephu kaGoogle, i-2GIS iya kumnceda uRookee. Umsebenzi uqhutywa ngokungqongqo ngokufutshane nangokuhambelana nokuma kwenkampani, kwiiakhawunti zabantu bokwenyani, phantsi kolawulo olupheleleyo (ukulungiselela nokwenza ingxelo ngeziphumo) kunye nokunikwa kwengxelo kweziphumo (umzekelo, ayinakuthembeka, inokuthunyelwa kwimodareyitha).
Iinkonzo
Ukongeza kwizixhobo ezigqityiweyo kunye nezisombululo ezibanzi, inkonzo yeRookee inika abathengi bayo inani leenkonzo zala macandelo alandelayo:- Ukulungiselela ukuKhuthaza (Ukukhetha izicelo, lungiselela isicwangciso sereferensi, ukufakwa kweYandex.metTimini kunye nokuseta iinjongo);
- Ukuphuculwa kwesiza (ukuzalisa, ukunika ingingqi yokunyusa, ukuphuculwa kwezobuchwephesha kwezobugcisa kunye nokulungelelanisa phantsi kwezikrini zezixhobo zefowuni);
- Ukuguqulwa (impumelelo zezinto zorhwebo, ukwandisa ukucocwa kwiziphumo zokukhangela);
- Umxholo kunye neminye imisebenzi (i-TK, izicatshulwa ezikwindawo, ukubhala i-metegov, uphicotho-zincwadi, umphathi wendlela yokuziphatha, umphathi wakho).
Ukugcwala kwezithuthi
Ngolawulo olukhulu kunye nolawulo olululo lwentengiso kwiinethiwekhi zenethiwekhi, iRookee ibonelela ngetekhnoloji yendlela esebenzayo. Ukuyisebenzisa, ungajonga i-hypotheses yokubonelela ngemveliso eVkontantakte, eOdnoklassniki kunye ne-Facebook yendlela yokusebenzisa uhlahlo-lwabiwo mali, ngokuzimeleyo ukuchaza ixesha elifanelekileyo, ngokuzimeleyo elichaza i Ixabiso lokugubungela.
Ukukhuthaza ingingqi
Abameli beshishini elisebenza kwizixeko ezahlukeneyo okanye ukuba namasebe emimandla, iRookee ibonelela ngokukhuthaza ingingqi - iinkonzo eziyimfuneko zinokukhethwa ngokuzimeleyo okanye ngokunxibelelana nenkonzo yenkxaso yenkonzo. Kubalulekile ukuba uqaphele ukuba xa ujonga ukhuphiswano oluncinci kwimveliso "yendawo" yokukhangela yendawo yenkampani enjalo iya kuthatha ixesha elincinci kwaye ixabisa i-Russia.
Ukukhuthaza amaqela vkontakte
Omnye umsebenzisi obonelela ngenkonzo ye-rookee kukukhuthaza amaqela eVkontakte ukuya kwiGoogle ePhezulu neYandex. Kuba le yenethiwekhi yentlalo ine-X / ye-Index ePhakamileyo), intetho eqinisekileyo kunye nezalathiso ezilungileyo zokuziphatha, kwaye uluntu ekungafuneki luqinisekiswe ngengqondo, ukukhuthaza kuya kugqitywa nge-30% yewebhusayithi yeNkampani , eya kukhawulezisa ukuphazamiseka kwabathengi abanokubakho.
Ukunyusa kunye ne-yoube ye-seo
Amashishini anikezelwe kwi-YouTube anokuthatha ithuba lendlela yokuqhubela phambili le vidiyo ukuze woyise ababukeli abatsha. Unokukwenza iphakamisa ividiyo ethile kunye nawo wonke umjelo othile, kwimeko yokugqibela, inkonzo ye-Smart Rookee Algorithm iya kukhetha iqashiso le-rollers ukuze afezekise iziphumo ezilungileyo.
Phakathi kwezinto eziluncedo zokusebenzisa le ndlela kufuneka zabelwe ukuba iinjini zokukhangela zithembile kunye neenethiwekhi zentlalo, kunye nokufumaneka komxholo wevidiyo wenziwe ukuba uthathe yonke ingcaciso malunga nokuthenga imveliso. Akukho lwazi lobugcisa kufuneka luqale iphulo lokuthengisa-Inkonzo ngokwalo ukhetha izicelo kunye nokulandela iziphumo.
Ngokubakho, ubukho bejelo le-Yutub kwinkampani lithuba elihle ukubonisa amandla eemveliso, ukwandisa i-Breaks kwaye kwandise ababukeli abatsha kwaye basondele kubo. Ukongeza, intlawulo yemali yomxholo oveliswe yi-rookee kuthetha, ubuncinci, ibuyise iindleko zentengiso.
Utshintsho lesitokhwe
Ukutshintshiselana ngezikhonkco ezifumanekayo eRookee kunezona ndawo zisisiseko zisentengiso kwaye zibonelela ngesakhono sokumisela isininzi sewebhusayithi yenkampani. Inkonzo inika ukuthembela kanaphakade kwaye irente, isihlwele kunye namakhonkco ombane anyinyiweyo acociwe. La makhonkco ajongeka engokwendalo kwiinjini zokukhangela, kwaye ke ngokuqinisekileyo uchaphazela ukukhuthaza.Umncedisi we-seo
I-Soo-Commerist ye-IO-Ocpeist i-IOOKEE sisixhobo esisimahla esiya kunceda ekufundeni kwe-injini yokukhangela nokukhuthaza, ngelixa sigcina ixesha lophicotho-zincwadi. Phakathi kweeseti zemisebenzi eyenziwe ngumncedisi, kufanelekile ukuba ibalaselise oku kulandelayo: Ukujonga indawo yendawo yeeparamitha ezingama-70, kubandakanya isahlulo, ukuguqulwa, useto lwenkonzo, njl.; Impazamo yokukhangela kunye neengcebiso zokupheliswa kwabo; Uqeqesho seo. Esi sixhobo sijolise kuyo, okokuqala, ngabanini beshishini, aboniphelisi kunye nabaphathi bentengiso.
Inkqubo yesalathiso kunye nenkxaso yezobugcisa
Inkonzo yeenkonzo ezininzi iRookee kulula kakhulu ukuyisebenzisa, kodwa akunakwenzeka ukuba wazi yonke into, kwaye ke, kwithuba lokwenza umkhankaso (umzekelo, xa kukho ingxelo yengxelo), kukho ubunzima, abathengi banako Soloko ufuna uncedo kwinkqubo ebanzi yezaziso, apho iimpendulo eziqokelelweyo kwimibuzo ngokubanzi neyikhethekileyo. Ukongeza, kubaqalayo kweli shishini, kuya kuba yimfuneko ukuba baziqhelanise nelinye ulwazi oluncedo kakhulu - seo wiki, isichazi-magama esiya kunceda ekufumaneni imigaqo kunye neempawu zemveliso.
Kwiimeko ezifanayo, ukuba ulwazi olubonisiweyo kwisatifikethi alonelanga, umsebenzi ungxamisekileyo okanye wabucala, ndifuna ukuchaza uNcedo okanye umbono "ongxamisekileyo ofuna ukunxibelelana neengcali zenkonzo Ngokuzalisa ifom ekhethekileyo ngokuthumela inombolo ye-imeyile okanye umnxeba.
Isidima
- Iseti enomtsalane wezixhobo zokwenza iindawo zokukhuthaza ukukhangela;
- Ukubakho kwenziwayo yokunyuswa okuhlanganisiweyo, kwabelwa ngokupheleleyo amagxa eengcali zenkonzo;
- Izixhobo zokusebenza nentengiso neentengiso;
- Ukwenza igama kumaqonga awahlukeneyo kwinethiwekhi;
- Ukukhuthaza ingingqi;
- Ukukhuthaza i-vkontakte kunye neendlela kwi-youtube;
- Umncedisi we-seo;
- Inkqubo ebanzi yezalathiso eneempendulo phantse kuyo nayiphi na imibuzo enokuthi ihlangane nayo xa isebenza nenkonzo;
- Inkqubo eguqukayo yokusekwa kweendleko zeenkonzo ezibonelelweyo.
Iimpazamo
- Ayifunyanwa.